
Wellness and Health Tourism
Introduction
MBA Project on Wellness and Health Tourism Report is one of the fastest-growing segments of the global tourism market. Health tourism comprises two terms healthcare and tourism and it involves a combination of resources of healthcare and tourism. A health tourism destination highlights its healthcare resources that give wellness and cure and tourism attractions that give peace of mind and relaxation. India’s entire states have many tourist destinations within its radius with the possibilities of wellness tourism because it not only soothes the eyes but also meets the tourists ‘ moral needs as many places in the country are the epitome of faith and reliance on the oldest religion, Hinduism. Wellness Tourism is about traveling for the primary purpose of achieving, promoting or maintaining maximum health and a sense of well-being. Wellness Tourism holds immense potential for India. The Indian systems of medicine, that is Ayurveda, Yoga, Panchakarma, Rejuvenation Therapy, etc., are among the most ancient systems of medical treatment, in the world. India can provide medical and health care of international standard at comparatively low cost.
Health tourism is becoming a preferred form of vacationing as it covers a broad spectrum of medical services and mixes leisure, fun, and relaxation together with wellness and healthcare. Health tourism is also known as medical tourism, wellness tourism, healthcare travel or medical value travel. They stay in a specialized hotel that provides the appropriate professional know-how and individual care. They require a comprehensive service package comprising physical fitness/beauty care, healthy nutrition/ diet, relaxation/meditation, and mental activity/ education.