
Entertainment Industry-Beacons System
Abstract of Entertainment Industry Beacons System
Entertainment Industry Beacons System are a small, low-energy device that can be installed or positioned almost anywhere. Customers will probably be able to receive virtual rewards in games they play based on their activity within a shop.We will probably start receiving recommendations on what to play to pass the time when we board a train or before we board a plane.
Beacon technology is particularly popular at the moment, in particularly since beacons – unlike their RFID “predecessors” – often come in the form of small computers and hence exhibit some programmable intelligence. Moreover, beacon costs are still falling, so that it is reasonable to assume that beacon technology is still on the rise from a commercial perspective. It is therefore appropriate to establish concepts, models, and methods that are applicable to this technology and that have proven beneficial before. After having characterized beacon applications based on their core properties, we have identified three major archetypes of beacon scenarios in this paper, and we have started to associate proven techniques with them. One is ECA rules as known from active databases; another is online algorithms as known, for example, from online advertising
Beacons have received considerable attention in recent years, which is partially due to the fact that they serve as a flexible and versatile replacement for RFIDs in many applications. However, beacons are mostly considered from a purely technical perspective. This paper provides a conceptual view on application scenarios for beacons and introduces a novel framework for characterizing these.